Our Story

The Frock Boutique first opened its doors in April of 2014. Our first store was in a small seed barn located in Old Town Olive Branch, MS.

 

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Since then, we have moved twice finding ourselves in the beautiful space we now call "The Frock." We now call a beautiful 2 story house with so much personality and history “HOME”. Our boutique is unique, our passion has always been formal wear. Like our location, our inventory has evolved as well. When we first started our showroom included unique pieces in both casual and formal wear. In December of 2017, we decided to concentrate on our passion and specialize in only formal wear and special occasions wear. We are continually expanding our portfolio to include different designers for our bridesmaids and social occasion’s clientele. 

 

We strive to make our customers feel beautiful from the inside out from the moment they walk through the front door. We believe that a formal gown is more than a look, we want to deliver a feeling. This feeling has become what we strive to do on a daily basis: to make all women and every moment feel special. We understand that every woman is truly different, and seeks to reveal her own inner beauty to both herself and the world.