Hours & Contact

Hello Gorgeous.   

Due to the heavy traffic we've been experiencing, we now require appointments. Dressing room reservations guarantee a private fitting room and your very own stylist. Appointments are 45 minutes in duration. Best of all-appointments are FREE. If you would like to look at both long and short gowns, please book two back-to-back reservations. 

Prom Hours


Please call us at 901-827-5660 to check same day availability for walk-in reservations!


By Appointment 6 days a week:


 Sunday CLOSED


Monday-Saturday By Appointment Only




Easter Weekend Hours:


Friday, April 19, 2019  11 am to 5 pm

Saturday, April 20, 2019  10 am to 3 pm

Sunday. April 21, 2019 CLOSED





Summer Appointment Hours Starting May 26, 2019:


Sunday, Monday & Tuesday CLOSED

Wednesday through Saturday By Appointment 

**Appointments must be scheduled a minimum of 48 hours in advance of desired date/time**




To book an appointment for a dressing room reservation->  Click Here

For same day availability, please call us 901-827-5660




We recommend arriving 15 minutes prior to your appointment time. If you are 15 minutes late for your appointment, your appointment will be canceled. You will have to reschedule if you would like to try on gowns.


Please Note:

We do not have restroom facilities at our store. Please use the facilities before you arrive for your appointment. We apologize for any inconvenience this may cause. 

Absolutely No Food or Drink is allowed in the store. 


To schedule an appointment, please click here or for same day appointments call 901-827-5660




For any other questions or inquiries, please fill out the form below, call/text us at 901.827.5660, or email us at thefrock.ob@gmail.com